Auto Insurance Rates - Does the Color of Your Car Matter?

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Someone at some place during some point in time started a rumor that owning a red car means you will get more speeding tickets and have higher insurance rates. The reason I have heard most often is due to red standing out more from other cars and therefore the police officers eye sees the red car and pulls it over even though other say, black cars driving near the red car are speeding as well. This reasoning seems somewhat logical, but what about for car insurance rates? Does owning a certain color of car affect your prices?

Perhaps the primary reason for the continued presence of this alleged myth is the psychology behind how a certain person chooses their car color of choice. Studies on this matter have determined a theory that people who purchase a red vehicle like to drive fast or feel as if they need to speed through everything in life. That statistic provides a direct correlation between the "more speeding tickets" portion of the myth, so maybe there really is something to this.

Not to ruin the article, but the short answer to 'Does the color of your car affect your auto insurance rates?' is no, it does not. The only time this may be possible is if the insurance agent that sees your car when you pull into their parking lot or as they take pictures of your vehicle for their records does not like the color of your car and takes it out personally on your policy. If you feel this is being done, it's probably best to move on from that company anyway, but that's another story.

Sometimes the suggestion has been made that the Vehicle Identification Number, or VIN has a certain code to notify the color of the car, but this is not the case. The VIN does not store details on car color in its code.

Car insurance companies look at several other factors though, such as the year, make and model, how big your engine is, and also your previous driving record and where you live. Where you live is usually determined by zip code. So, if your favorite color is candy apple red, go ahead and buy that car or paint your current car without worry of being pulled over more or getting robbed with high insurance rates.

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